Mécénat et tourisme culturel : voici les deux thèmes principaux de cette édition 2008 du grand rendez-vous du secteur patrimonial en France. Plus de 250 exposants seront au Carrousel du Louvre du 6 au 9 novembre. 20 000 visiteurs sont attendus.
Il y a Museum & Heritage en Angleterre, Denkmal en Allemagne, Restauro en Italie et le Salon international du Patrimoine culturel en France ! La manifestation bénéficie du soutien du ministère de la Culture et de la communication, ainsi que du secrétariat d’Etat chargé du Commerce, de l’Artisanat, des PME, du Tourisme et des services. Pour cette 14e année, ce qui demeure toujours l’évènement-phare de notre secteur, où passent pratiquement tous ceux qui comptent dans le patrimoine, va être le théâtre d’échanges sans doute fructueux sur deux sujets majeurs de notre temps : le mécénat et le tourisme culturel. Autant dire, des questions d’argent, comme toujours le nerf de la guerre. Partenaires publics et privés, réunis autour de grandes causes patrimoniales, doivent s’interroger sur le futur des métiers, sur la pérennité des actions entreprises et tout bonnement, peut-être sur de nouvelles manières d’envisager les financements des restaurations, voire un recadrage complet de notre façon de penser la préservation et la mise en valeur du patrimoine architectural de notre pays. Un patrimoine historique de qualité, bien entretenu, bien présenté, est une source non négligeable de rentrées économiques pour une municipalité, une région, une nation. Pour certaines villes, c’est même le pôle essentiel des revenus. Développer le tourisme culturel, c’est donc aussi cela : revivifier des bassins d’emplois, faire marcher le commerce. Quant au mécénat, tant mieux si des entreprises privées souhaitent s’impliquer, soit directement par des versements, soit par un apport de compétences techniques et humaines. Certains de nos voisins européens ne se privent pas de cette manne, dans le cadre d’opérations multiples d’où tout le monde sort gagnant. Chez nous aussi, avançons-nous encore davantage sur cette voie, avec pragmatisme et efficacité.
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